The British Council and English UK are pleased to announce that they will be holding a launch event in the evening of Wednesday 19 September 2012 for three English language market reports on China, Italy and Turkey.

These are part of a new series of comprehensive market studies to be produced by the British Council and English UK in order to provide support for UK ELT providers in recruiting students from overseas. The series will focus on key markets that are vital for the work of accredited English language teaching providers and will be written by market experts.

We feel that there is a need for ELT specific market information. We hope that these reports will help our members to gain insights into how the education market works in the target countries, and thereby assist them in building closer connections with and promote their products to potential students and their influencers, overseas partners, study abroad agents and other stakeholders.

The reports will be distributed to all British Council accredited English language teaching centres (including all English UK members).

The launch event will take place from 16:30 – 20:00 on Wednesday 19 September at the Royal Society, 6-9 Carlton House Terrace, London SW1Y 5AG and will be free of charge to attend.

The event will provide English UK members with the opportunity to hear the authors summarise and discuss their findings and conclusions, and to be among the first centres to receive hard copies of the reports. There will also be a networking reception.

We will be sending out an official invitation to all members towards the end of August. Places are limited and will be allocated on a first come first served basis.